05-10-2010

Exhibiting

SEMINAR DATE:	Tuesday, May 11, 2010 (Limited Seating Available)
COST:	Free for one person from each company ($30 for each additional person) Snacks and Beverages Provided
TIME:	1:00 p.m. – 5:30 p.m.
LOCATION:	The Garden Room at The Hilton Garden Inn Center City 1100 Arch Street Philadelphia, PA 19107 215-627-7563
CONTACT FOR RESERVATIONS:	Lou Ann Medina Ph: 800-248-6364 Fax: 800-952-5265 Email: lmedina@ronblank.com

This seminar outlines how to build name recognition for your products. You will learn: 1) How to get your product specified 2) How to talk to design professionals 3) Who are the decision makers 4) Sales presentation etiquette 5) How to use literature correctly 6) Lead follow-up to a sale 7) How we connect you with designers The second part of this seminar outlines a project from specification through bid and up to warranty. Learn valuable tips about: 1) Designing a useful technical catalog 2) What to add to your website 3) Product technical literature 4) Writing 3-part CSI Specifications 5) How AIA/CES works 6) Effective continuing ed programs 7) AIA requirements 8) Course Development tips 9) Questions about CE requirements 10) How to advertise your course

Download Seminar PDF

Ron Blank & Associates, Inc. is the recipient of the 2002 & 2008 AIA CE Award.

ABOUT THE SPEAKERS:

Ron Blank, CDT, CSI, AIA Cornerstone Partner
Ron is President and CEO of Ron Blank & Associates, Inc. and affiliates. Ron has 20 years experience teaching design professionals about building product systems and technology via distance education and by personal visits to their offices. Ron and his staff make face-to-face building product presentations to 2500 architectural firms across the country every year. He is a Professional Affiliate of AIA, a past Chairman of the AIA Provider Council and a past president of the San Antonio chapter of CSI.

Landon Boone, CSI, LEED AP
Landon is currently the Chief Operating Officer for Ron Blank & Associates, Inc. He has a ten year background in the field of architecture with a Master of Architecture from the University of Texas at San Antonio. He has worked with Ron Blank & Associates since 2003. Landon’s job entails daily operations, business development, marketing, trade shows, and developing training programs for RBA’s clients.

Craig K. Haney, FCSI, CCS, SCIP
Mr. Haney is specialized in construction technology and specifications. He has over 30 years experience in the fields of architecture and construction with over 20 years dedicated to specifications, construction technology, and historic restoration. Craig is a nationally known lecturer and author on specifications and historic restoration. Craig spent 8 years performing technical reviews of the SPECTEXT® master specification system for The Construction Specifications Institute (CSI) and has served as consultant to The American Institute of Architects (AIA) on the MASTERSPEC® specification system and as special consultant to CSI on the conversion of civil engineering specifications to CSI principles.