Syndi Sim

Syndi Sim
VP Marketing and Business Development

Mrs. Sim is a respected VP of Marketing and Business Development leader with more than 15 years’ experience in Strategic Development, Client Acquisition, Social/Digital Media and Content Marketing. Mrs. Sim is responsible for developing and executing worldwide marketing strategies to build the DFI brand as the world's premium protective coating supplier for architectural surfaces. Additional responsibilities include developing new marketing opportunities, overseeing digital marketing efforts, achieving DFI corporate sales goals, and developing new customer base while solidifying relationships with existing customers.