The Spec Shaman

The Spec Shaman - Getting Specified

Building product manufacturers who want to get specified by architects can find strategies and suggestions in our weekly blog posts. Building product specification is crucial for manufacturers and our team offers the best resources available. Blog post topics include: 3 part CSI guide specifications, AIA continuing education, and building product rep training. Building product manufacturers who want to get their products specified can check our platform every week for valuable information about the AEC industry. Guest bloggers are always welcome. Please contact us for submission information and requirements.

On: May 4, 2021 By: Brad Blank
healthy building
The COVID-19 pandemic has highlighted the importance of healthy buildings in the real estate market. The steps we take now to mitigate future risks will have major impacts for the safety and wellbeing of occupants. A recent report for the global commercial real estate industry illustrates how healthy buildings can increase rental premiums and occupant productivity.
On: Apr 12, 2021 By: Brad Blank
Division 9 Specs
How can you get your wall, ceiling, paint, and flooring products specified on LEED v4 projects? What strategies will help you increase your specification opportunities for sustainable design projects? Let’s dive in . . .
On: Apr 7, 2021 By: Brad Blank
specification strategy
What are specification strategies that can help your company gain market share? What tactics can improve your building product rep’s chances in the field? We list several strategies that may help you reach your specification goals and change the way you think about marketing your products. Develop an AIA CE course that can be delivered online, as a webinar, and face-to-face.
On: Apr 5, 2021 By: Brad Blank
How can you get your rainscreen, siding, and roofing products specified on LEED v4 projects? What strategies will help you increase your specification opportunities for sustainable design projects? Let’s dive in . . .
On: Apr 1, 2021 By: Brad Blank
masonry specifications
Getting your masonry products specified for LEED projects isn’t rocket science. First of all, you need to manufacture a great masonry product. For example, if your CMU block is a cheap knock-off of a competitor’s product riddled with design deficiencies, filled with toxic substances, and assembled by underage children in a country ruled by a ruthless dictator, then you might want to rethink your plan.
On: Mar 30, 2021 By: Brad Blank
Our ability to make the most out of uncertainty is what creates significant potential value. Building product should not be driven by quick sales or slam dunk product specifications. In the long game, any AEC veteran where certainty ends, progress begins.
On: Mar 23, 2021 By: Brad Blank
architects
How can building product manufacturers reach 5000 architects in one year? More importantly, how can you successfully engage with 5000 architects or design professionals and have a significant impact on their specification decisions? Let’s find out . . . Challenges Of Reaching 5000 Design Professionals
On: Mar 16, 2021 By: Brad Blank
specifications
How has the COVID-19 pandemic affected product specifications and education? What long term effects will we see from the crisis regarding outreach to AEC firms? What did 2000+ design professionals request for education resources? Let’s find out . . .
On: Feb 26, 2021 By: GreenCE, Inc.
leed exam
According to the USGBC, the LEED v4.1 rating systems balloting will begin in 2021. The balloting process takes up to one year and will not conclude in 2021. The LEED credential exams will be updated after balloting and the GBCI will confirm the plans only after balloting is complete. In the meantime, all the GBCI credential exams continue to be based on LEED v4.
On: Feb 22, 2021 By: GreenCE, Inc.
Texas power outage
The Texas power crisis in 2021 has involved significant power outages, food and water shortages, and caused severe disruptions to daily lives. Storms swept across Texas in early February leaving over 4 million people without electricity. There will no doubt be more disasters caused by climate destabilization in the future. How can building product manufacturers help out? Texas Deregulation Of Electricity

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GreenCE offers AIA HSW online continuing education, LEED online courses, ADA online courses, and LEED Exam Prep. GreenCE helps design professionals obtain their AIA HSW hours, LEED-specific hours, barrier-free hours, and IDCEC CE hours. The website delivers LEED Exam Prep for the LEED Green Associate exam, LEED BD+C exam, and LEED O+M exam. The online LEED certification courses educate architects, engineers, interior designers, contractors, and students.

GreenCE is a USGBC Education Partner that offers the only free LEED exam prep in the country. The LEED certification course includes a free LEED exam study guide, free LEED practice questions, and LEED certification tips and strategies. In addition, GreenCE offers free courses for LEED APs to obtain their LEED BD+C hours, LEED ID+C hours, and LEED O+M hours. Most GBCI courses are free and in video format.

GreenCE is an AIA Education Provider and offers free AIA online courses. The free AIA courses are sponsored by building product manufacturers. In addition, the platform offers barrier-free ADA courses for Texas and California architects. Texas barrier-free online courses and California Accessibility courses meet state requirements. TX ADA courses and CA ADA courses are created by the top ADA experts in the country.

Building product manufacturers can get specified by using GreenCE services. GreenCE develops AIA and LEED courses for product manufacturers to educate architects. The online architect courses help build brand awareness about building products. In addition, GreenCE hosts manufacturer webinars for 200-300 architects at a time. The AIA webinars and LEED webinars are free for architects who can learn about various products.

Finally, GreenCE helps manufacturers develop Health Product Declarations (HPDs), LEED v4 product documentation, mindful MATERIALS documentation, Google Portico documentation, and Declare Labels. We value our relationships with design professionals and building product manufacturers. They are crucial to our success.